A tradition of holiday giving
The generosity of our colleagues throughout the US make the holiday season brighter for underserved communities.
This holiday season, thousands of employees collaborated with the Deutsche Bank Americas Foundation and nonprofit organizations to continue several traditions. Through generous gift drives and more, children and families received holiday warmth and cheer throughout underserved communities.
CSR Americas celebrated ten years of partnership with New York Cares’ Winter Wishes program. Through this initiative, employees receive a handmade wish letter from a child enrolled in an educational, homeless or other social service agency. This year, employees from 10 divisions of the bank fulfilled 1,020 letters.
Additional employee gift drives delivered over 1,000 more gifts. Investment Bank Americas created an Amazon Wish List for the Sugar Hill Children’s Museum, a CSR partner housed at Broadway Housing Communities (BHC). Two holiday parties were hosted at Sugar Hill, where children aged 3-8 and families from Harlem and Washington Heights received their gifts.
Deutsche Bank hosted an annual holiday party where employees and their children contributed an unwrapped toy for charity. Hunts Point Children’s Alliance received 20 boxes of gifts for children in the Bronx.
In Cary, wish lists were fulfilled for children in foster care through the Children’s Home Society of North Carolina’s annual “Hope for the Holidays” drive—where Deutsche Bank has been the largest contributor for over 5 years.
Employees also volunteered for a creative mentoring party at 60 Wall. This special holiday “Free Arts Day” paired employees 1-on-1 with 50 elementary-aged youth, where they worked together to build gingerbread houses and learned about holiday traditions from around the world.
In New York’s 60 Wall lobby, the second annual Made for Good holiday pop-up featured distinctive goods from CSR incubators Hot Bread Kitchen and Accion. The market enables employees to support local, underserved businesses while sharing the entrepreneurial spirit with their friends and families during the holiday season.
Lastly, Deutsche Bank Americas Foundation’s New Initiatives Fund was a core matching partner for Kiva’s “12 Days of Lending” holiday campaign. On the 7th day, the Foundation matched new loans on Kiva’s website for underserved small business owners in the US.